Created by Justin James, 12 Minute Pay Day is a product that he claims is able to produce a guaranteed income through affiliate marketing.
What is the product?
At its core, 12 Minute Pay Day is an affiliate marketing product suppose, however it does this in a way that I haven’t really seen before now, frankly, nor do I wish to. Your affiliate marketing journey with 12 Minute Pay Day starts out with you “plugging in” a website to Justin James’ larger product which appears to be 12 Minute Pay Day as well. Interestingly he claims that he has used this same method as a money making method online. 12 Minute Pay Day is also said to be entirely free to do with no website building (you get a “website” from Justin James) or hosting (your “website” is hosted on 12 Minute Pay Day) and allegedly very little knowledge of marketing required. From what I can gather the reality of 12 Minute Pay Day seems to be rather removed from the pitch. The actual idea behind it seems to be that you get people to go to your 12 Minute Pay Day “website” of which there are 5 templates available and they are encouraged to put their email in which you then capture. You can then use this as a springboard for building your own list and ultimately marketing to them on an affiliate basis. Luckily there is some training provided by Justin James on what affiliate marketing is and how to utilise this technique.
What is the investment vs. the rate of return?
Initially 12 Minute Pay Day is offered for $47 however if you try to close down the payment screen you will be offered multiple discounts eventually bringing the cost down to a much more reasonable $9. There is a 60 day money back guarantee provided by Clickbetter (the people who handle the transaction). Outside of this there shouldn’t be any other significant investment needed. Income for 12 Minute Pay Day is only really discussed in testimonials where the amounts range from over $1,000 per day to making in excess of $5,000 in just a few hours. Unfortunately there is no supporting evidence for this and as such I would be very surprised if these results are actually achieved.
Does the product provide value for money?
Personally I am not entirely convinced that 12 Minute Pay Day does represent value for money for reasons that I shall explore below.
I can only really see one type of person for whom 12 Minute Pay Day would prove advantageous and that is the kind of user who knows that little about marketing that they literally have no idea what they are doing. Unfortunately for those kind of people I don’t believe that 12 Minute Pay Day works. Whilst the principals of list building are solid going about them in this kind of fashion is neither sustainable in the long term, nor is it ultimately beneficial. List building is a cheap way to figure out how to market to people (after all, you are selling them something in exchange for their data) and as such if you are starting out it is valuable experience. In the case of 12 Minute Pay Day however you aren’t involved in any of that and despite some (albeit basic) training I don’t feel that you will really walk away understanding the process.
I would avoid this in terms of building your own list and brand as down the road they will pay dividends compared to trying to make something like 12 Minute Pay Day work for you.